Jack in the Box Wants to Talk about Jack's Bowls
Jack in the Box’s latest campaign wants to talk about Jack’s “bowls.” While the company notes that “bowls” is a reference to the guts its takes for a burger chain to offer teriyaki bowls, it obviously pushes the conventions of a #metoo society.
Obviously the brand wanted to create some buzz but did they push it too far?
The ad may push the boundaries of good taste, but it’s far from original. I’ll take SNL’s Schweddy Balls any day of the week before digging into Jack’s Bowls!